Great business organizations are not only focused on sales growth and increasing profits, but they also have a brand identity that comes from a clear company personality that team members truly believe in. Clearly defined Core Values define a business to both internal team members and external customers.

JW Management Core Values

JW Management’s core values are the essence of our vision and identity – the principles, beliefs, and philosophy of how we operate our business. Core values support our vision, shape the culture, and reflect what JW Management is all about. Our Core values educate our clients, potential customers and clarify the identity of our business.  

We evaluate our team members, prospects and vendors, based on their alignment with at least 4 out of 5 of JW Management’s core values. It is important to work with a team that is aligned with core values. If we are not aligned on at least 4 out of 5 of them, we are not a fit, and that is OK. 

 

How to Define Business Core Values

Great business organizations are not only focused on sales growth and increasing profits, but they also have a brand identity that comes from a clear company personality that team members truly believe in. Clearly defined Core Values define a business to both internal team members and external customers.  

Jim Collin’s book, Good to Great, discusses how not everyone will be the perfect fit to work with an organization. Clearly defined Core Values help guide the team to see if an employee or a prospect will be a great fit within your business model. 

What are Business Core Values?

Core Values are unique to each business. A company’s core values are defined as…   

A set of rules and boundaries that the entire organization acknowledges through their actions. The team lives and breathes these values through its people and behaviors that they make daily. It is imperative to make sure a team’s behaviors and decisions align with the Core Values.   

JW Management has implemented the principles of the books “Scaling Up,” “Traction,” “Rocket Fuel,” “Good to Great,” and “SYSTEMology” within our organization. The books help guide our business on developing Core Values and scale up to the next level of growth while reducing errors. 

Defining your business core values takes leadership skills. Craig Wasilchak has compiled a list of books to help you learn the process: SYSTEMology, Scaling Up, Traction, Rocket Fuel, & Good to Great.

Top 27 Company Core Values that Will Build and Inspire Your Team’s Success

The core values of a company are values that hold the foundation of an organization that ensures that every employee, whether from the leadership team or rank-and-file, work towards the common goal and share the same purpose.  

Core values should be based on the kind of demeanor you are expecting from the people at your company because it represents what you believe in. It also guides your employees on how they should treat each other at work every day because these values form your company’s culture.  

Businesses that clearly defined and communicated their core values with their employees provide a strong sense of purpose on why and what they are working on. Because of that purpose, it increases an employee’s satisfaction with his or her work. 

Learn How to Define & Implement Business Core Values Within Your Organization. Businesses that clearly defined & communicated their core values with their employees provide a strong sense of purpose on why and what they are working on. Because of that purpose, it increases an employee’s satisfaction with his or her work.

Core values are an essential part of a company’s day-to-day operations. Whether you work for a new company that needs inspiration for their core values or an older company that needs to create a new set of core values, lucky you — below, we listed 27 of the best company core values. 

  • Accountability  
  • Boldness  
  • Boldness  
  • Commitment to Customers  
  • Constant Improvement  
  • Continuous Learning  
  • Creativity 
  • Diversity  
  • Do the Right Thing 
  • Excellence 
  • Flexibility 
  • Fun  
  • Honesty  
  • Humility  
  • Innovation  
  • Integrity  
  • Leadership 
  • Loyalty
  • Ownership  
  • Passion  
  • Positivity  
  • Professionalism  
  • Quality  
  • Respect 
  • Simplicity  
  • Teamwork  
  • Transparency